Thought leadership and content marketing
Data and insight that will give your thought leadership and content marketing more power
Our thought leadership and content marketing services:
- Providing insight for B2B content marketing and lead generation
- Completing research and providing data to underpin content marketing
- Building your brand’s thought leadership reputation
- Working with your marketing team to identify the most compelling data and stories
- Creating compelling data visualisations – infographics, videos and dashboards
- Developing case studies, award entries and white papers
- Supporting social media communication strategies
- Delivering presentations, webinars and workshops to communicate thought leadership
- Thought leadership and marketing communication strategy for B2B brands
Well the white paper has been a real success for us!
Brad Eccleshare, Head of Marketing, Miura Payments
B2B marketing services
CASE STUDIES
Who is it for
Start-up through to global brands looking to showcase their successful implementation through a series of case studies
What we do
- Understand the key factors in the case study
- Prepare case studies which give prospective customers confidence in your brand
What you get
Full case studies and/or 2 minute videos
AWARD ENTRIES
Who is it for
Organisations with significant achievements which they want to highlight to prospects
What we do
- Identification of awards
- Data gathering
- Message development
- Preparation of entries
- Administration
- Up to 3,000 word entries
What you get
Completed award entries of up to 3,000 words, including data bank, design and graphics
VIDEO INSIGHT
Who is it for
Companies with on-going content marketing who are looking to move to video and multi-media
What we do
- Adopt your theme and undertake original research with consumers and businesses or use your research (see Report offer)
- Consumer VoxPops
- Business executive or customer interviews
- Prepare video, including graphics
What you get
Videos of up to 2 minutes ready for upload
Browse through our content marketing services portfolio
We don’t just produce well-designed and thoughtful white papers and infographics. We can run the whole content marketing campaign, including the initial strategy, sourcing contact data, email design and delivery, microsite build, PR, webinars, infographics, blogs, video content, preparing case studies, award entries, lead scoring and telemarketing follow-up. For maximum ROI, we can also train our clients’ sales teams to use the content with their customers.
We’ve worked with many leading B2B brands such as BT, Cisco and Nokia to produce inspiring and creative content that’s not only useful but helps them stand out from their competitors. Our content delivers measurable results – in terms of engagement, press coverage, leads and sales.