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Customers’ complaints – when there’s an IT fiasco
There have been days of disruption to TSB’s services after a planned migration to a new IT system went wrong. The new system was unable to handle the volume of users, and many customers were unable to check their accounts or monitor payments. The incident follows...
The central role of market research in proposition development
Market research is crucial for the success of developing new propositions. Findings from market research can drive proposition development at several stages of the process. At the earliest stage, research findings can be used to design the product or service...
Why market research is essential for understanding customers
The airline steward requested all phones should be switched off. It was this routine request, heard many times before, that alerted my travelling colleague to a problem. Suddenly, he had the unpleasant realisation he’d left his iPhone X in a duty-free shop back in the...
Is it time for outsourcers to reveal their statistics?
Most industry sectors have digital disruption at the top of their agendas. Whilst the outsourcing industry has much to offer in terms of Digital services it currently has other priorities. “In the wake of the collapse of the contractor Carillion, it is time to put an...
Personal finance dashboards: What could be better?
How should financial providers design online sites and Apps to best inform and educate their customers about their personal finances? The growing use of personal finance dashboards to visualise data and the launch of Open Banking in 2018 could be the catalysts to...
How can online reviews become more useful to consumers and business?
Online consumer reviews are becoming more popular. In the past, products with high sales would have had only a handful of reviews, but today, there are often huge numbers. What’s more, online reviews are now more likely to be representative of buyers’ overall...
Movers, Shakers and Household Sensors – all part of the PropTech innovation
Quoted in the Estates Gazette, Brandon Weber, CPO & Co-Founder, VTS says “I think the assumption that property never adopts new technology is false. The real reason? No one has delivered innovative, high-on-return-investment technology for the sector in decades....
Facebook: a new start for business to consumer messaging?
Facebook: a new start for business to consumer messaging? By Tom Castle It is over a year since Mark Zuckerberg was quoted in the media about the usage of Facebook Messenger "We think you should message a business just the way you would message a friend". With over...
Has the bot got natural chat?
By Tom Castle. The chatbot industry is growing. Chatbots are computer programmes that hold conversations with humans via either voice or text using artificial intelligence. The number of these ‘bots’ is growing at an increasing rate with bigger companies such as Apple...
New technology showcase designed to improve banking and insurance customer experience
BT has just re-launched its showcase for the banking and insurance industry to bring to organisations the latest digital innovations. The new showcase combines with others at BT’s Adastral Park to show retail, home and public sector experiences. Seeing tomorrow’s...