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Asia’s “autonomous customers” drive the future of customer service

MARKETING INTERACTIVE

Customers want to buy more if only businesses can make it easier for them to do so. This sounds ironical in today’s world where there are more ways than ever for companies to communicate and reach customers efficiently. But the reality is many companies are not aware they are making life hard for customers.

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End of chip and Pin? Shoppers test payment by fingerprint

Our blog

  • Customer‑Facing GenAI Chatbots: Assessing Features and Benefits in Provider Marketing
  • Real-Time Account-to-Account (A2A) Payments: A Quiet Revolution
  • CX 2026: 1 priority and 7 trends
  • When Cybersecurity Becomes an Economic Risk: Lessons from 2025 and the 11 Trends That Will Shape 2026
  • Savings Confusion: When Simplification Helps – and When It Hurts

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BT au chevet des décideurs européens

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UK, US consumers want smarter contact centres

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