Online sales continue to rise in Mena region
Almost a third of businesses expecting to grow more than 20% in 2024.
In the Middle East and North Africa (Mena), as elsewhere, customers are making more digital payments, with less cash being used in-store, and online retail sales rising, a new study shows.
A report by Amazon Payment Services, titled “Leading Trends in Digital Payments: Driving the Real-Time Economy in Mena,” identifies key trends and shows why they matter to businesses looking to serve customers better and boost revenues.