by Jo Davies | 29 May, 2018 | Voice of the Customer (VoC), Customer experience, Our blog
It is early summer 2018, organisations have more and more opportunities to adopt increasingly sophisticated ways to understand their customers whether its AI from language processing (such as chatbot feedback and text analytics) to data analytics (such as business...
by Marcus Hickman | 22 Mar, 2018 | Customer experience, Our blog, Voice of the Customer (VoC)
How should financial providers design online sites and Apps to best inform and educate their customers about their personal finances? The growing use of personal finance dashboards to visualise data and the launch of Open Banking in 2018 could be the catalysts to...
by Jo Davies | 16 Nov, 2015 | Our blog, Voice of the Customer (VoC)
Most people would agree personal experiences are a great way to learn, de facto. For me, when working with BSI (British Standards Institution) to develop new customer experience standards, the combination of personal experience and referencing consumer data is...
by Jo Davies | 23 Mar, 2015 | Our blog, Voice of the Customer (VoC)
We are all experts on customer experience now. Or are we? At Davies Hickman, we believe that using the right data, the latest digital research techniques and visualisation tools is the best basis for sound decision-making on customer-related issues. We advise our...
