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How can online reviews become more useful to consumers and business?

How can online reviews become more useful to consumers and business?

by Marcus Hickman | 14 Jun, 2017 | Customer experience, Our blog

Online consumer reviews are becoming more popular. In the past, products with high sales would have had only a handful of reviews, but today, there are often huge numbers. What’s more, online reviews are now more likely to be representative of buyers’ overall...
Facebook: a new start for business to consumer messaging?

Facebook: a new start for business to consumer messaging?

by Marcus Hickman | 25 Apr, 2017 | Customer experience, Our blog

Facebook: a new start for business to consumer messaging? By Tom Castle It is over a year since Mark Zuckerberg was quoted in the media about the usage of Facebook Messenger “We think you should message a business just the way you would message a friend”....
New technology showcase designed to improve banking and insurance customer experience

New technology showcase designed to improve banking and insurance customer experience

by Marcus Hickman | 26 Mar, 2017 | Customer experience, Our blog

BT has just re-launched its showcase for the banking and insurance industry to bring to organisations the latest digital innovations. The new showcase combines with others at BT’s Adastral Park to show retail, home and public sector experiences. Seeing tomorrow’s...
New homes for today’s consumers: It’s not just about maximising the number of new starts

New homes for today’s consumers: It’s not just about maximising the number of new starts

by Marcus Hickman | 22 Feb, 2017 | Our blog

The UK’s housing strategy needs to be about much more than the number of new home starts. The recently published white paper Fixing our broken housing market contains a long list of potential policies, actions and interventions for the future, mostly focused on...
mPOS: shoppers think more retailers should follow Apple’s lead

mPOS: shoppers think more retailers should follow Apple’s lead

by Marcus Hickman | 7 Feb, 2017 | Our blog

Shoppers love the Apple store payment experience. The want more retailers to join the mPOS (mobile point of sale) revolution to speed up and improve the customer experience, according to research we completed for Miura Systems* using our content marketing process....
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Our blog

  • Customer‑Facing GenAI Chatbots: Assessing Features and Benefits in Provider Marketing
  • Real-Time Account-to-Account (A2A) Payments: A Quiet Revolution
  • CX 2026: 1 priority and 7 trends
  • When Cybersecurity Becomes an Economic Risk: Lessons from 2025 and the 11 Trends That Will Shape 2026
  • Savings Confusion: When Simplification Helps – and When It Hurts

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