by Marcus Hickman | 26 Jun, 2015 | Autonomous Customer, Customer experience
With nearly 1 in 5 of us using Skype and Facetime regularly according to Ofcom, what are the opportunities to apply video to customer contact? Using digital ethnography to study the use of video in customer service, and hearing executives talk about their experience...
by Marcus Hickman | 10 Mar, 2013 | Autonomous Customer, Marcus' blog, Social media and customer contact, Thought leadership for B2B Marketing
The 2013 version of the Autonomous Customer research, we complete for Avaya and BT Global Services has exposed a decline in the numbers of consumers going direct to an organisation’s website for customer contact. This is a surprising finding given the strategies of...
by Jo Davies | 16 Mar, 2011 | Autonomous Customer
We’ve recently completed some independent consumer research into multi-channel with a representative sample of 500 online consumers in the US and 500 in the UK. The theme of the results is the ‘Autonomous Customer’, a new trend in consumer behaviour...